• Entrepreneurship,  Network Marketing

    My Journey Thus Far With Network Marketing

    In the Spring of 2001, my friend Mary invited me to her house for a party. I didn’t get to see Mary very often, as we were both busy with our young families (my daughter was 8 months old, at the time, and my son had just turned three). So, I was excited to go see her … and to have a much-needed night out!

    As it turns out, this was a Pampered Chef Kitchen Show — a direct sales presentation. I’d never been to one before, but I found myself really wanting to try these products! And so, I ended up booking my own party, after hearing how I could possibly earn the stuff I wanted, for free.

    Now, when I went home that night and excitedly told my husband about these products, I was already thinking about possibly joining The Pampered Chef as an independent consultant, given that I’d always wanted to work for myself, and our family could use the extra income. With hubby being Italian, he loved the idea of the stoneware, so when I told him that I could get that, plus some other items, all at a discount, and potentially earn us some money, he said to go for it!

    So, when the night of my party came, I signed myself up as a kitchen consultant, and my journey began.

    For the next 3 years, I went to various homes, giving the same kind of demonstrations that I’d witnessed at my friend Mary’s house, that first night. As it turns out, I was pretty good at this gig — despite the fact that I hated to cook, hated wearing an apron, and really hated public speaking! Yet, none of it felt like “work” because I was getting paid to have girls’ nights out! It was fun!

    In 2004, however, my well ran dry. I’ve never been “pushy”, so after I’d gone through my family and friends, and some of their friends, I wasn’t able to find anyone else to host shows for me, nor was I having any luck recruiting. So, I ended my stint as a consultant for The Pampered Chef. (note: I’ve since learned that it’s not really necessary to be “pushy” … you can learn to have people coming to you, rather than you “pushing” your stuff on them!)

    Fast forward to 2016 . . .

    In the past couple of years (2014-2016), I had thought that it’d been long enough, and I could try again with The Pampered Chef… so I re-joined in 2014, but it didn’t work out. Then I tried Jamberry Nails, but found myself allergic to the glues. So again, it wasn’t for me.

    Around this time, my friend, Sarah, had joined Beachbody, and was having great success. She invited me, a few times, to take a look at the opportunity, but I’d just joined the gym, and was paying for a membership there, so it wasn’t until a year later that I found myself saying “yes” to Sarah’s invite. After all, I’d watched her have great success, over that past year, so I figured that if she could do it, so could I! And, I signed up to be a coach through Team Beachbody.

    Shortly into my time as a Coach, I discovered a couple of things that got me questioning whether I should stay: (1) I was allergic to something in the shakes, so I couldn’t drink them; (2) I actually preferred to work out at the gym, instead of at home (go figure!); and (3) I didn’t really care for the method being taught for getting others to join as customers, or as fellow coaches. I was beginning to really love the Team Beachbody culture (it felt like family), and really felt I’d found “my people” – those who “get” me. Yet, I knew there had to be a better way to go about things. So, I started researching.

    The more I researched, the more I fell in love with the network marketing profession, as a whole. There is so much potential for transformation, here… it was undeniable that I’d stumbled onto a part of my calling. A fire had been lit within me, and it was starting to change a lot of the things I’d previously believed.

    For example, through network marketing, I’ve come to see:

    1. It’s not about me … it’s about serving others. The more I help others to succeed, the more that I, myself, succeed.
    2. It’s about so much more than the money — it’s about making an impact… making a difference in others’ lives… and about building a community, or team, of people who have this shared goal.
    3. Network Marketing is a business-in-a-box! The “big” stuff is done for you (product creation, order fulfillment, shipping, customer service)… and you get to be self-employed and still earn a decent income!
    4. The potential for changing your family’s financial legacy is incredible.

    Network Marketing brought me the added benefit of helping me to become a better entrepreneur. I’d already had my own business, working from home, for 3 years, when I started to really explore this profession more seriously, in 2017. Yet, there were elements I was struggling to learn on my own. This profession taught me how to zero in on my audience, and how to become a much better marketer (which is a skill of the future, by the way), among other things.

    This opportunity also changed my perspective around money. In the beginning, I had a really limited view of what was possible. I believed that there was only so much I’d ever be able to earn, and that some people were just luckier than others (luckier than me). Yet, after meeting –and becoming friends with– so many people who have stories of going from where I’m at, currently, to completely changing their family’s legacy, I found my perception changing about what was possible for me and my family. I no longer believe that a successful, financially-secure life is only for the “lucky ones”, or those who are somehow blessed with different skills or more talent than me. Instead, I know that it’s simply a matter of willingness — being willing to work hard for what you want, dream bigger, help others get what they want, and being willing to take action toward making your dreams a reality.

    It took me a year, or so, of trying various companies, and refining what I was looking for in a network marketing company. I wanted something I could see myself building for the long-term, as I was learning that it’s going to take time to see any true growth from this. I also needed to find a company whose values reflected my own, and whose culture, leadership, products, and compensation all fit with my own needs, preferences, and situation. Funny enough, too, my final choice came down to what was going to best benefit my people — my future team — and help them to thrive in the way I knew they could.

    [You can view my checklist for choosing a network marketing
    company inside of my NWM Resource Guide].

    I’m now thrilled to present you with my email course, NWM: Remix, that welcomes you onto my team, and then teaches you how to build your own network marketing business in a way that is genuine and authentic. No more lists of 100 people, or spamming your link all over social media. Learn the right way to generate leads and income through this opportunity — regardless of which company you’re with! [If you don’t yet have a company, check this out!]

    I believe we need to always have more than one source of income, especially as entrepreneurs, and to never rely solely on network marketing. You may be self-employed as a network marketer, but the company doesn’t belong to you … you are only a representative of theirs. If something were to happen and that company was shut down, you’d have no business.

    As such, I teach others to build network marketing as a side gig, and to also find their own path … to find a business you can own and build, that aligns with who you are, and what you were created to do. We walk through understanding your identity, overcoming the common mindsets and mistakes of new entrepreneurs, and discovering your God-given purpose.

    So, come see for yourself the amazing potential that network marketing holds for your future. You won’t regret it.

  • Entrepreneurship

    The Entrepreneur Mindset: It’s Not About You!

    This entry is part of 1 in the series Entrepreneur Mindset

    The Entrepreneur Mindset: It's Not About You! | SheWillRise.ca When you first start out in business for yourself, it’s so exciting to get everything set up. You choose a name for your company, you set up your website and social media platforms, you pick out a color scheme, and you decide what you’re going to offer to your audience. Best of all, you’re finally escaping the 9-to-5 grind… or, you’re starting on the path towards that. It’s only a matter of time.

    After a couple of months of being “open”, and doing promotion and other things you’re supposed to do as a self-employed business owner, you start to get discouraged because, for all of your efforts, you’re mostly hearing crickets… maybe you got a little bit of interest, but it’s been nowhere near the fanfare (or income) that you’d expected.

    What’s the deal? Are you just not cut out for this whole entrepreneurship thing? Are you just not trying hard enough?

    Here’s a hint: Go back and re-read the first paragraph of this post, and notice the word that appears (in two versions), over and over throughout. Did you catch it?

    That’s the problem. It’s been all about you. In actually, “your” business is supposed to be all about …them.

    Who are they?

    “They” are your audience and potential customers. Without them, you’ll never have a business, only have a hobby. Because, they are the ones who are supposed to be paying for your offerings.

    Doesn’t it make sense, then, that it should be all about them?

    So, let’s come at this from this new perspective. Let’s go back to the beginning and put this together with our audience in the spotlight.

    START WITH WHY

    In this book (and TED talk), “Start With Why“, Simon Sinek talks about how the most successful brands (eg. Apple, Inc.) don’t start with what they offer, but instead, why they’re offering it. The reason for this is because we, as consumers, shop first based on our emotional response — and then we justify our decisions with logic. It therefore makes sense to start by thinking about why you’re offering this particular product or service, and why your audience needs it. Also, why did you decide to get into this particular business?

    whoWHO

    Next, you’re going to need to think about who needs what you’ve got to offer. Whose problem aligns with why you feel compelled to be an entrepreneur?

    After all, that’s what business is all about — solving the problems others have, and getting paid to do so. It’s an exchange of value.

    The tricky part, here, is finding a balance between who has a problem you can solve, but also who fits the profile of someone you’d most like to work with, or serve.

    Depending on your business model, this second bit may or may not matter. For example, if you’re opening a retail store, perhaps the customer’s personality type isn’t going to matter; whereas, if you’re offering a service like coaching others on-on-one (or, even in a group setting), it’s going to matter a great deal whether or not you and your customer get along!

    This topic needs far more depth than I have the space to go into, in this post, so I’ll do another post about it at a later date (or, you can dig into this more with me, one-on-one).

    HOW

    Simon Sinek also says that “customers don’t buy what you do; they buy why and how“.

    So, the next question you need to ask yourself is this: How will my product or service help my audience get what they want? How will it solve their most pressing problem?

    Notice that you’re not yet touching on what the customer needs. They may not even know, yet, what they truly need. All they do know is that they have this problem, and they want relief… they want it solved.

    So, answer the question they’re really asking, which is, “what’s in it for me?” How can you (your product/service) solve their problem?

    WHAT

    Finally, you’ll need to come up with what you can offer that answers all of the above questions. To recap:

    • Why are you offering this, and why does your audience need it?
    • Who needs what you’ve got to offer?
    • How does it benefit them? (What’s in it for them?)

    There are other questions you’ll need to answer, of course (like how you’ll offer these solutions, what you’ll charge, etc).

    The key, though, is to always keep your customer at the forefront of your mind in everything you do throughout “your” business.

    .  .  .  .  .  .  .  .  .

    How has this post opened your eyes to changes you could make in your business set-up or thinking? Let me know in the comments (or, message me!)

  • Entrepreneurship,  Network Marketing

    Why Writers Make Great Network Marketers

    What do you think of when you hear the term “network marketing“? Does it make you skeptical? Do you envision pyramid schemes?

    Well, did you know that it’s actually a legitimate business model endorsed by people like Sir Richard BransonRobert KiyosakiWarren Buffett, and even President Donald Trump?

    Why Writers Make Great Network Marketers | She Will Rise

    Today, I’d like to provide you with a little more insight into what this model is about, but also why I believe that writers make great Network Marketers!

    But first, a quick story…

    For the past decade, or so, I have had the feeling that God would like me to become a Writer. I’ve fought against this, though (Jonah, anyone?) because I don’t like to write (or, so I’ve kept telling myself and others … journaling, yes; writing, no).

    When I decided to join a network marketing company in April 2017, I thought I was off the hook, as far as writing goes.

    One reason why I thought this was because it truly feels like everything in my life has led me here, to this point, with this particular company. My new role utilizes so many of my talents, skills, and passions, and over & over again, I keep finding that things I’d come across or researched for my previous business ideas are now fitting perfectly into my new business model! As such, it almost feels like this is what I was born to do.

    As I’ve been studying how to be a better network marketing professional, I keep hearing the same message repeated in various places: “Facts tell, stories sell.” Apparently, to do this job wellrequires that you develop your copywriting skills. If you can weave the story about where you’ve been, where you are currently at, how the company’s products fit into your life and benefit you, as well as where you see yourself, moving forward, then you can be a great network marketer!

    Of course, God’s got to be sitting back, chuckling to Himself, saying, “I’ll make a writer out of her, yet!” (so much for me thinking I’d “escaped”, huh?). God has such a great sense of humor!

    WHAT IS NETWORK MARKETING?

    According to Entrepreneur.com:

    “Network Marketing is a type of business opportunity that is very popular with people looking for part-time, flexible businesses. Some of the best-known companies in America, including AvonMary-Kay Cosmetics, and Tupperware, fall under the Network Marketing umbrella.” {read more…}

    Personally, I think it’s a great fit for anyone who has dreamed of starting their own business, but isn’t necessarily keen on learning about (or acquiring) the usual nitty-gritty bits, like distribution, marketing campaigns, hiring employees, etc. With the Network Marketing model, you are a “recommender” of products for the company you join. And the company itself deals with things like shipments, marketing campaigns, distribution, warehousing, inventory, etc.

    And the awesome thing about the company that I chose to partner with is that there’s zero inventory that you have to purchase and keep on hand. There are products you’ll want to buy so that you can give your honest recommendations of them, sure. But you aren’t forking out a huge amount of money up front, with the hopes that you’ll sell off all of the stuff you bought.

    {Still skeptical? Learn more, HERE.}

    HOW CAN AUTHORS & WRITERS BENEFIT FROM THE NETWORK MARKETING MODEL?

    Here are just a few of the ways…

    (1) WORK FROM HOME, PART- (OR FULL-) TIME

    Writing tends to be a solitary profession, one that a lot of writers do from the comforts of home. So, what better way to add extra income to your work-at-home pursuits than with something else that you can do from home?

    For those who say they need human interaction, that’s okay, too! The beauty of network marketing is that it can be done from anywhere you have access to a Wi-Fi connection. Or, you can hit up people in your local area, and then direct them to your website.

    (2) NO TECHNICAL SKILLS REQUIRED

    Yes, I just mentioned directing people to your website. But another perk of network marketing is that most companies will now give you a website that’s already all set up for you, and you just pay a small fee per month (with my company, it’s $15 USD per month — which is a lot cheaper than you’d normally pay for your own website set-up and hosting, not to mention you’d still have the hassles of having to pay a designer or set it all up yourself!).

    (Note: You will need to use social media, but mainly Facebook and maybe one other. I find most writers are already on social media for their book’s reach, so this isn’t really an issue, in my opinion).

    (3) USE YOUR WRITING SKILLS & EXPAND YOUR REACH

    As I already mentioned, to be good at Network Marketing almost requires you to be a good writer (or, at least, to build up your writing skills). The better you are at using your words to persuade people [not in a sleazy way, but in the sense of helping to educate them on a better method], the bigger reach you’ll have.

    As a side benefit, I really believe that your readership for your books will grow alongside your network marketing business, as those who are being introduced to you via the products you are promoting will also check you out and, in the process, learn more about your writing. Win-win!

    (4) MINIMAL TIME COMMITMENT

    We all wish there were more hours in the day. The great thing about network marketing — at least in the company I’m in — is that all of the “vital tasks” that are required for you to succeed can be completed in just one hour a day!  Many of the most successful network marketers are actually very busy people. They built their businesses either around their young children’s schedules, or around their full-time jobs.

    What other job can you find that lets you set your own schedule, work part-time hours, be with your family more, and yet still have the opportunity to build a company that has the potential for financial freedom, time freedom, and more? Wouldn’t you love to change your family’s legacy?

    (5) RADICAL INCOME OPPORTUNITY WHILE MAKING A DIFFERENCE IN OTHERS’ LIVES

    One of the things I love best about the company I’m partnered with is that I have the chance to help others transform their lives for the better. And the more people that I serve, the greater opportunity I have to become financially secure, myself. My own family benefits from me helping others to become better versions of themselves.

    The caveat I need to add here is that –as with most businesses– your income will be a direct reflection of the work you are putting in. “You reap what you sow“. No income level is guaranteed. This is not some get-rich-quick scheme… it will take time and dedicated effort. However, the possibilities are there. It all depends on what you’re willing to put into it.

    Again though, the beauty of it is that, the more you focus on serving the people you come into contact with through your network marketing business, the more likely it is that your income will also grow, and will far exceed what you may have ever imagined was possible for you.

    So, which of these benefits most appeals to you?

    Do you have any questions? Feel free to message me and ask. I’d be happy to answer. (You can also read some of the common objections, here).

    Hopefully I’ve helped you to see some of the possibilities that are available to you through this business model of network marketing! IMHO, it really is the “best kept secret” in the world of entrepreneurship!